Category: Namecard Printing

    5 Must Knows About Name Card Design

    Name card design can be as fun experience, especially when you are the one designing it from scratch since it is akin to forging your own marketing tool. But before you begin delving into the exciting word of name card design, there are some things you do have to pay attention to. Here’s something to help you out:

    Name Card Design Layout

    1. Planning

    Before you begin with the design process, it is always good to draft out some practice designs on paper so that you know what to put in and where to put it in. Once you have gotten your design approved, then begin designing using a software. People commonly use design software like Photoshop but if you are looking for something a lot more precise, especially when you are making use of logos or negative space, you want to go for logo making software like Adobe illustrator.

    1. Designing

    Fortunately, the internet is an endless resource that’s forever saving us from floundering. Take a look at the free templates offered online and pick the ones that are closest to your desired design. Most free templates come with an already prepared scale and other desired settings for printing so you do not have to worry about starting those from scratch. Once you have accustomed yourself to the template, you can begin with the designing. If you need references to inspire you, there are those available too.

    1. Colour Correcting

    Colour correcting is an essential step when you want to make the final product resemble the one you see on your computer screen as closely as possible. Keep in mind that colour values can be changed and distorted based on the amount of lighting you have designed it under as well as your printer settings. So what you can do is tweak the printer settings to match the colour resolution you need. But remember that most printers, especially outsourced name card printing services, mostly use CMYK instead of RGB.

    1. Printing

    Before you print, narrow down the material you wish to print your name card on. Bear in mind that your design will look and feel different when printed on different materials so decide one material type first with the help of a certified professional if you are able. Once you have gotten the material, try and run a few test prints so that you will be able to tweak the printer settings to match.

    1. Additional Finishing

    Additional finishing is usually optional but something to definitely consider when you’re out to make impressions with your name card. Research your options and see what you can do to add a distinctness to your name card design.

    As long as you pay attention to these 5 things, you should be all set and your name card design should encounter little to no problems! Happy designing and all the best in your process!

    5 Ways To Convert Name Cards Into Marketing Tool

    Unbeknownst to many others, your name cards are actually the best marketing tools you have in your arsenal, and so sadly they aren’t being used up to their potential. Here are some ways to convert your name cards into the marketing weapons they are:

    Awareness for Name Card Design

    1. Design

    It’s 2016 and innovation is all around us. Don’t just stick to traditional name cards, try out a new design. Something both aesthetically pleasing as well as functional would be ideal as a marketing tool, like the cheese grater/name card by Bon Vivant Cheese Shop. It’s bold, unique and serves up a great conversational starter- which is exactly what you need.

    1. Call to Action

    QR Code name cards are rising in popularity these days so why not try that out? Include a QR code on your name cards with it linking to discounts and other benefits to convince people to perform a call to action- perhaps signing up for newsletters from your company website. You can also make use of the amount of conversions to see how effective your name card design is.

    1. Interactivity

    Interactivity adds positivity in terms of casting stronger impressions. Give your prospective something engaging, either through design or functionality and you will definitely earn some compliments and reactions to it. Use that as an opening to explain the thought process that went into it and who knows, you may just walk away with a possible partnership or business opportunity.

    1. Give-aways

    With the whole psychology of people gravitating towards others who give instead of take in mind, increase your appeal by doing exactly that. Think about what you can give away to other people. For example, if you are a company working with hair, you can consider making a name card that can double up as a comb. or attaching hair clips. The little things can come a long way.

    1. Testimonials

    What better way to increase your own credibility by placing in testimonials of long time clients? People all want to know the dependability of a business before trying out something after all. So if you can display proof that you or your business can be counted on, it can actually do your business a lot of good.

    But out of all of these, while they do help, one factor remains- personal touch holds all importance. Make sure to cast a strong impression by making the exchanging of name cards a memorable event. In that way, along with the assistance of your name card, you will leave a warm impression on your prospective partner or customer for a longer time.

    5 Name Card Finishing Options You Can’t Miss

    Name card finishing options are an integral part of your name card design. Since name card printing can be termed as an art in itself, there has been a wide variety of name card finishing options made available to the market since the beginning to now. It’s inevitable that clients can find themselves spoiled for choice, so here’s some recommendations for name card finishing options you can’t miss.

    Name Card Print Finishing

    1. Foil stamping

    Foil stamped name cards are created by using a heated die to press different coloured foil onto the name card to create different patterns, enhance texture and draw emphasis on certain aspects of your card. If your name card design is focused heavily on typography or your logo, then this is the right finishing option for you.

    1. Die cutting

    Apart from the conventional rectangular shape standard name cards come in, people are now starting to apply creativity even in the shapes their name cards come in. Die cutting refers to the process of creating and cutting your name cards into different assorted shapes according to what the corporation requires. Don’t be afraid to experiment with die cutting as when employed effectively, it can help you increase customer engagement with interactivity.

    1. Varnishing

    There are numerous types of varnishing finishes that you can apply to your name card. They are essentially a coating for your name card that can help prevent wear and tear, make your name card water resistant, improve the attractiveness of it and more! If you want a richer coloured and attractive sheen to your name cards, consider giving varnishing a try.

    1. Embossing

    Embossing is another finishing option you can choose if you want certain elements to ‘pop’ out of your name card and give it a 3D effect so it seems to be protruding out of your name card material. It is a good finishing option to choose if you are looking for interactive and interesting textured name cards.

    1. Debossing

    Despite their similar sounding names, debossing can be considered the opposite of embossing since it is pressing in instead of pushing out. Much like embossing, it also gives you a 3D kind of effect.

    Each one of these name card finishing options bring a different set of looks to the table so why not experiment with all of them both separately and with a combination to discover the name card meant for you?

    5 Aspects An Eco-Friendly Name Card Meets

    Eco-friendly name cards are a delight to both environmentalists and corporations. With it’s ever expanding popularity in the market, it’s no surprise to see more and more individuals switching to using eco friendly paper materials for name card printing. However, how do you truly know if they are as eco friendly as others say they are? Here are some things to note:

    Name Card Eco Friendly Printing

    1. Material

    What material are your name cards comprised of? Were they made of fiber from the cutting down of trees or recycled from agricultural residue instead? In your quest for eco friendly name cards, you would probably have heard terms like virgin fiber, tree free and even agricultural waste. It is recommended to go for tree free instead as the eco paper is made without having to cut down extra trees, and using agricultural waste instead, to reduce the amount of devastation done to the environment.

    1. Sustainability

    Before using any material for name card printing, it is always advisable to ask if the material is sustainable. More often than not, chemicals like chlorine are used to construct the paper, which is detrimental to the environment. When printing eco-friendly name cards, you will sometimes see the term PCF or TCF. They refer to Processed Chlorine Free or Totally Chlorine Free. It is advisable to go for the latter rather than the former as PCF products may not be able to be guarantee a complete absence of chlorine from earlier processes.

    1. Waste

    Is your name card made of post-consumer waste material? Post-consumer waste material are components that have been separated from the general whole and set aside for recycling. These are the type of material that can continuously be recycled. Is it safe to recycle them?

    1. Recycling

    Even when it comes to recycling, there are certain components that cannot be recycled. Unless your name cards are made of 100% post consumer waste material, they cannot be fully considered as recycled material.

    1. Other uses

    Apart from being recycled, can your name card serve for other uses? One good example would be plantable name cards, which can actually serve as compost for seeds to germinate into flowers or herbs.

    These are the 5 components to consider when it comes to purchasing and printing eco friendly name cards. If your name cards meet more than 2 of the aforementioned criteria, then they can be considered as environmentally friendly- why not take a step up and try plantable name cards next?

    5 Reasons To Use Foil Stamped Name Cards

    Ever since their introduction to the world of name card design and printing, foil stamped name cards were a favourite amongst corporate sectors, SMEs and entrepreneurs alike. There is not a single soul who have not at least considered adopting this finishing option into their own name card designs. Here’s why exactly foil stamped name cards have everyone going gaga:

    Foil Stamped Name Card

    1. Variety

    Due to it’s popularity, there are a lot of material to choose from- metallic foil, plastic foil, foil of many different colours on the CMYK colour spectrum, glossy, holographic and more! With so much available, clients can be spoiled for choice when it comes to creating their name card design. Furthermore, because of many different material present, you can decide to combine two or more to come up with far better design.

    1. Impression

    Studies have been conducted and it has been concluded that potential clients and investors actually react positively towards foil stamped name cards, especially with foil in Gold or Silver. The foil stamped name cards are actually thought to be of higher quality compared to the rest of their name card counterparts.

    1. Additional finishing

    Foil stamped name cards are extremely friendly for additional customisation with other finishing options. Embossing is one good example. Foil stamping is a tactic that primarily catches the viewer’s attention with ease, by giving the foil stamped areas a slight 3D effect, it engages the viewer even more.

    1. Design

    The process of foil stamping name cards is straightforward, and the right name card design specialist should be able to recreate your name card design easily. Because of it’s versatility, you don’t have to worry about making your name card too simple or complicated since it’s achievable.

    1. Foil Stamping

    Even with the process of foil stamping your name cards, you can choose between the traditional style of hot foil stamping and cold foil stamping. What’s interesting to note is that when you are dealing with a mixture of colours, including colour gradients, cold foil stamping name cards is ideal.

    Try out foil stamped name card designs today and see for yourself the perception change with potential clients and investors!

    5 Reasons Why You Should Use Plantable Name Cards

    Plantable name cards are the latest and greatest innovative name card design idea as of the moment, apart from LED name cards. Now you may be thinking that it does not involve you because your business is not related but allow us to tell you why exactly that places you in the best position to use them:

    Plantable Name Card

    1. Environmentally Friendly

    Unlike other card stock, plantable paper is biodegradable and made with recycled materials. So you don’t have to worry about generating more trash when you can easily recycle or reuse them when your name cards are outdated. This in turn is a lot healthier for the environment as no chlorine is used in the manufacturing of the material.

    1. Conversation Starter

    Plantable name cards are definitely a conversation starter- especially handy during business functions where first impressions are of the utmost importance. By using plantable name cards, you can generate positive impressions on your corporation being one that is not afraid to be adventurous and creative. When you stand up for a cause, people take notice. And when people take notice, the likelier you can reel them in with your elevator pitches.

    1. Convenience

    Despite the fact that they are embedded with seeds, plantable name cards weigh no heavier than your average card stock. They are convenient to carry around during travel time and require no special caring or storage.

    1. Design

    Plantable name cards own a texture that is unique, and can be produced in so many different colours. The paper material does not interfere with regular printing and additional finishing options can be added according to your name card design without the need for special adjustments. In fact, people would be likelier to take notice of your unique design even more.

    1. Profit

    Apart from just being a name card alone, you can actually gain something out of plantable name cards even when you have no use of the name card anymore. Simply plant the seeds together with the name card, and the name card will turn into compost for the seeds eventually. You can grow flowers, herbs or even vegetables out of those!
    Aren’t they useful? Why not give them a try and see how they turn out? Your name cards are supposed to be the best marketing tool you’ll own so give the plantable name cards a go and see what results they get you.

    5-ways-of-digitising-your-name-cards

    Apart from the traditional exchanging of name cards, there is a foolproof way of making sure you never lose your important business contacts. Here are some 5 ways to digitise your name cards.

    Digitising Name Card

    1. Creating your own digital name cards

    With the help of useful resources like skydesk cards, you can create your own digital name cards while traveling! It allows you to create your own name cards by simply taking a picture of details and tweaking them. You can also create and store the name cards of your clients this way too.

    1. Accessible Storage

    Need to create a database spreadsheet for all your business contacts? No problem! With the assistance of card readers like Zap, you can actually create and store all your essential business contacts into a private google drive spreadsheet with it’s help in a matter of minutes!

    1. Convenience

    Eliminate the hassle of scanning name cards individually by accessing apps that can help you batch scan- like Whova. No more manual inputs, no more individual scanning! All you have to do is perform a batch scan and it will automatically scan and convert information into your mobile!

    1. Sharing

    Apart from storing important business contacts, sharing is also another important function you would require. For easy sharing amongst your associates, you can achieve that with apps like CloudCards and Haystack. Cloudcards actually helps in removing duplicates of contacts that are outdated. It also allows you to send numerous card details, edit them and also auto update any changes you made to your colleagues! Haystack on the other end, allows you to create digital name cards and share them through email or text along with auto updating features!

    1. Connecting

    Stay in contact with your business associates with ease by using ScanBizCards Lite, which can sync you to a lot of devices and directly links you to LinkedIn, so you can invite any of the contacts you scanned at any time!

    With these different apps, you can save time, achieve convenience while remaining digitally up to date! Isn’t that the ideal situation for a successful entrepreneur? Don’t be afraid to experiment with these apps to find out which one is the most suitable for yourself!

     

    Creating Braille Name Cards In 5 Simple Steps

    Braille name cards are a good way to show that your corporation is dedicated to serving everyone, remaining socially inclusive while not compromising on professionalism. While it’s a concept left untouched by many others, braille name cards are not only interesting, they can actually become part of a new design for your company altogether.

    Braille Name Card

    Here’s how to create them:

    1. Name Card Design

    Narrow down the important elements of your name card, leave only what you want as braille is a lot larger compared to the lettering size of regular printed ones. Make sure you come up with a design both for braille and also for the printed version. Keep your design straightforward and subtle as much as possible for easy tweaking.

    1. Template

    If you are able to find templates, then feel free to use them as they are catered specifically for braille name card creation. However, if you are unable to get any, you can create your own files for editing. Make sure to leave some space so that they can be cut easily without interfering with the design.

    1. Translation

    Thanks to digital resources online, we don’t have to waste too much time with manually learning how to braille. There are a vast amount of translators that can translate your information into Braille for you! Simply make use of these translators to translate your information and you will get a sample source ready. However, please make sure to repeat this process until the braille translation more or less matches with the visual ones as translators can be faulty at times. If there is an expert available, they should be consulted just in case.

    4. Printing

    To be able to print out braille name cards, you are going to need a braille embossing printer. Braille is applied only to one surface of your name cards so that there will be no reverse on the opposite end. But you don’t have to worry- even though the cover one whole printed area, your printed design will not be affected!

    1. External services

    In the event that you need the assistance of external sources to print your braille name cards, clearly communicate your requirements before beginning. You can also seek advice and additional feedback from professional designers regarding the best type of card stock to use.

    5 Name Card Design Trends To Explore

    The need to stand out amidst the competition is an ever growing race. In order to keep up and even outrun your competition, you need to remain on the forefront- and what better way to do so than to identify long lasting trends and getting a headstart on them first? Even something as small as the design of your name card plays an important role in your success so here are 5 name card design trends you should be delving in:

    Name Card Design Trends

    1. Additional Finishing

    A little bit more effort in sprucing up your already fabulous name card design goes a long way. Companies offering name card printing and design services usually will offer additional finishing options too. Assess your name card- what other changes can be added? Embossing, the cut of the name card, lamination, hole punching and more can be done- don’t be afraid to do a few test samples with different finishing options and pick the best one out of the lot.

    1. Material

    With the advancement in technology available these days, who says name cards must be printed on paper material in order to be valid? Literally no one ever! The material you use for your name card design can definitely be one of the most interesting aspect to change. Experiment with other material relevant to your profession. For example, if you’re working with carving, why not carve your details into reasonably sized name cards made from wood? If you are working as a photographer, why not use film as the name card body? The possibilities are endless!

    1. Texture

    Colours are delightful when it comes to creating optical illusions. But continuing with only experimenting using one medium is no longer sufficient or new. Adding a stronger visual kick through texture however, is a different story altogether.Try them out for yourself. Play around with texturing images or logos, engraving, emborssiung, debossing and more to figure out the best one for you.

    1. Quality

    Taking pride in quality can be another surefire way to get noticed as people often crave for materials with better quality. The reason for marketing is to target the specific demographics of your audience and save up on the printing of more name cards than necessary. Print your name card in good quality (paper thickness, ink pigment etc) and see the reaction of your potential customers when you exchange name cards with them.

    1. Shapes

    Don’t be afraid to deviate from the norm! As long as your name card follows the fundamental rule of fitting snugly in someone’s wallet for safekeeping. Why not try something with rounded edges or go all out and choose shapes like diamonds and the like?? It is certainly a good way to get noticed without having to shout through all the noise.

    So there we are, the latest and newest name card design trends to reach the digital era. Why not give one of these aforementioned categories a try and see where it leads you?

     

    Magnetic Name Cards – Hit Or Miss

    Magnetic name cards appear to be the newest trend in marketing and advertising, with many corporations hopping aboard the metaphorical bandwagon and replacing conventional name cards with them in functions. But are they truly that much of a hit or should you be missing out on this entirely? Let’s weigh in with the pros and cons of magnetic name cards:

    Magnetic Name Cards

    In terms of branding, magnetic name cards give you a big advantage seeing that others generally stick to conventional printed name cards so stepping up to the next level helps improve people’s impression of you and the company you are representing. If you are able to design magnetic name cards with unique coloured layouts and your company details, it would serve as an interesting way to get noticed.

    Magnetic name cards also function like mini billboards since it allows people to tack it to metal surfaces like a fridge or their cabinets and the like. This way, a visual reminder will be given to them each time they come across it, and will be used to subtly promote your company’s services/products each time they see it. This can be a good way in encouraging potential customers to take action.

    Another good thing to note about magnetic name cards are that they do not need to come in the same size as regular name cards. So you will be able to retain enough space to fill it with essential information as well as explore creative ideas with your name cards. The more you can make your magnetic name card stand out, the better it will be at the end of the day since potential clients are likelier to tack it someplace easily accessible if your magnetic name card is not only useful but also aesthetically pleasing.

    However, there are some negative factors to consider as well. When giving away magnetic name cards, proper care has to be given so that your potential clients, investors or collaborators will not make the mistake of placing the magnetic name card in their wallet the wrong way. Carrying bank cards or credit cards that possess magnetic strips are common, and magnetic name cards can interfere with the effectiveness of these cards if they are placed in the same direction, thus making potential clients have to go through the trouble of replacing their credit or bank cards. This may backfire on you if you aren’t careful.

    Services enabling the printing of magnetic name cards are easily accessible however, the rates of magnetic name card printing can greatly differ. You need to consider the production time and fees that are charged compared to other printed name cards as well as the probability of your potential clients actually using the magnetic name card. These factors have to be weighed in order to determine if you are actually spending more than what you are gaining back through sales conversions.

    All in all, when effectively used, magnetic name cards can bring an improvement in brand awareness and encourage others by becoming a clear call to action. While precautions have to be taken care of when handing them out, the benefits of magnetic name cards clearly outweigh the negative aspect and are definitely worth the investment!

    Magnetic Name Cards – Hit Or Miss

    Magnetic name cards appear to be the newest trend in marketing and advertising, with many corporations hopping aboard the metaphorical bandwagon and replacing conventional name cards with them in functions. But are they truly that much of a hit or should you be missing out on this entirely? Let’s weigh in with the pros and cons of magnetic name cards:

    Magnetic Name Cards

    In terms of branding, magnetic name cards give you a big advantage seeing that others generally stick to conventional printed name cards so stepping up to the next level helps improve people’s impression of you and the company you are representing. If you are able to design magnetic name cards with unique coloured layouts and your company details, it would serve as an interesting way to get noticed.

    Magnetic name cards also function like mini billboards since it allows people to tack it to metal surfaces like a fridge or their cabinets and the like. This way, a visual reminder will be given to them each time they come across it, and will be used to subtly promote your company’s services/products each time they see it. This can be a good way in encouraging potential customers to take action.

    Another good thing to note about magnetic name cards are that they do not need to come in the same size as regular name cards. So you will be able to retain enough space to fill it with essential information as well as explore creative ideas with your name cards. The more you can make your magnetic name card stand out, the better it will be at the end of the day since potential clients are likelier to tack it someplace easily accessible if your magnetic name card is not only useful but also aesthetically pleasing.

    However, there are some negative factors to consider as well. When giving away magnetic name cards, proper care has to be given so that your potential clients, investors or collaborators will not make the mistake of placing the magnetic name card in their wallet the wrong way. Carrying bank cards or credit cards that possess magnetic strips are common, and magnetic name cards can interfere with the effectiveness of these cards if they are placed in the same direction, thus making potential clients have to go through the trouble of replacing their credit or bank cards. This may backfire on you if you aren’t careful.

    Services enabling the printing of magnetic name cards are easily accessible however, the rates of magnetic name card printing can greatly differ. You need to consider the production time and fees that are charged compared to other printed name cards as well as the probability of your potential clients actually using the magnetic name card. These factors have to be weighed in order to determine if you are actually spending more than what you are gaining back through sales conversions.

    All in all, when effectively used, magnetic name cards can bring an improvement in brand awareness and encourage others by becoming a clear call to action. While precautions have to be taken care of when handing them out, the benefits of magnetic name cards clearly outweigh the negative aspect and are definitely worth the investment!

     

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